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Helping men beat the cancer odds 14 May 2003 Three quarters of British men worry about getting cancer and one in three people will be diagnosed with the disease but people still aren't doing enough to reduce the risks, according to Bupa research. Men, in particular, are burying their heads in the sand and refusing to make simple lifestyle changes that could, ultimately, save their lives. According to figures released this week by Cancer Research UK, cancer has now overtaken heart disease as the number one killer of men across the UK. To stop this disturbing trend, Bupa is urging British men to change their lifestyles to help reduce the threat of cancer - before it's too late. Dr Annabel Bentley, Bupa assistant medical director, said: "Men are particularly at risk of dying from certain types of cancer, such as lung, prostate and bowel cancer. But the problem is often made worse because men are more likely to ignore the early warning signs and lose the opportunity of early diagnosis and successful treatment. "Excessive alcohol intake, smoking and obesity have all been linked to cancer but men put themselves further at risk by their ostrich mentality as they tend to feel uncomfortable discussing their health or asking for information. Ignoring minor symptoms can be very costly." Bupa's top tips on how to reduce the risks of cancer are:
In addition, Bupa is urging men to be aware of symptoms that can sometimes be early signs of cancer and should be checked out with a GP as quickly as possible:
If these symptoms last for more than two weeks get medical advice. Dr Bentley continued: "It's vital to listen to your body and look out for any changes. If you have any concerns, get them checked out with your GP or call a telephone health advice line for more information. It's better to be safe than sorry." To help with early detection and treatment, Bupa has launched a new concept in private medical insurance that covers rapid diagnosis and comprehensive treatment exclusively for cancer and heart disease. For the first time there is now medical cover for these two biggest health worries - with subscriptions from as little as £15 a month. In addition, Bupa has a network of specialist cancer hospitals across the UK. For further information on Bupa Heartbeat please should call 0800 600 500 or visit www.bupa.co.uk/heartbeat. Bupa has recently launched a new scanning system that can detect the earliest signs of heart disease -available to people having a Bupa Wellness health assessment. The Electron Beam Tomography (EBT) scanner is one of only four in the UK and captures images of the coronary arteries that are much sharper and more accurate than previous CT scanners, but at a fraction of the radiation dose.
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