Vanity beats cancer risk as weight-loss motivation
10 August 2006
Many people in the UK are more motivated to maintain a healthy weight so that they look good rather than reduce their risk of cancer, a new survey has revealed.
The Cancer Research UK survey highlights a lack of knowledge surrounding the link between cancer and obesity.
Experts warn that obesity is one of the most important risk factors for developing preventable cancers among non-smokers, such as bowel, stomach, oesophageal and kidney cancer, as well as cancer of the breast and womb.
Cancer Research UK interviewed over 4,000 Britons in its study to help identify what motivates people to keep a healthy body weight. Respondents could choose answers such as "to lower my risk of cancer" or "to feel better about myself". Forty percent of people cited looking good as the main advantage and only 32 percent admitted their main motivation was to lower their risk of cancer.
Dr Lesley Walker, director of cancer information at Cancer Research UK, said: "This research provides a real insight into the priorities many of us have when it comes to looking after our bodies and the low awareness of the link between obesity and cancer.
"We know for those who don't smoke, maintaining a healthy body weight is one of the most important things we can do to reduce our risk of cancer."
Cancer Research UK has produced several tips to help people maintain a healthy weight, including keeping a meal routine, walking around 10,000 steps each day, eating five portions of fruit and vegetables daily and keeping meal portions small.
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